How Creativity Rules the World: Book Review

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How Creativity Rules the World: The Art and Business of Turning Your Ideas into Gold

Maria Brito discovered a new way to approach business, and this is a different kind of business book. How Creativity Rules the World is a quick look into the world of creative business strategies. In order to understand creativity, we must first understand what it means to be creative and who is in that camp. Harvard law school graduate and art history buff, Maria Brito has classified creativity as an inexhaustible resource. It’s for any struggling professionals looking to change up their stale business plan.

By: HarperCollins Leadership

Written by: Maria Brito
Released on: March 15, 2022

Initial Thoughts

The first few chapters, while captivating as a subject, read like a business book. While it can be a bit dry, the alchemy lab turned the tide in keeping me going through the reasons to be creative. I came into this book from a creative’s perspective instead of an entrepreneur’s. The book is clearly geared toward the latter, which made it a slow read. Getting through more allowed more ease of reading and comfort with the writing style.

Contemporary art curator – Maria Brito

Maria Brito has spent years studying creative minds as they’ve curated art exhibitions and shared more about their precious skill. She discovered in her own business that modern entrepreneurship can be as much a creative accomplishment as a lesson in drudgery to become a thriving entrepreneur.

Final Thoughts

How Creativity Rules the World shows how a meaningless life or humdrum business can inspire creativity and foster innovation in any business. Maria Brito has distilled down her experiences with the creative process and successful seven-figure artists to harness their immense creative power.

Creative entrepreneur Maria Brito encourages you to employ creativity by telling stories spanning business and the contemporary art world. She also distilled her years of teaching creativity and her students’ creative successes in this book.

How Creativity Rules the World: The Art and Business of Turning Your Ideas into Gold by HarperCollins Leadership $28.99
Overall
8.8/10
8.8/10
  • Reading Ease - 8.5/10
    8.5/10
  • Overall Value - 9/10
    9/10

Summary

Learn to make creativity work for your career.

Anyone, regardless of who you are or what you do, can cultivate the habits, actions, and attitudes that inspire creativity and foster innovation.

Creativity is the key to innovation in any business. How Creativity Rules the World shows that, despite contrary beliefs, creativity is an inexhaustible resource that can be learned by anyone.

This timeless guide promises to make the creative process of billion-dollar entrepreneurs and successful seven-figure artists accessible and actionable for you. With revealing studies and stories spanning business and art, this book is a deep dive into history, culture, psychology, science, and entrepreneurship; analyzing the elements used by some of the most creative minds throughout the last 600 years.

  • In How Creativity Rules the World, you will learn how to:
  • Overcome limiting thoughts and dispel myths about creativity.
  • Understand creativity through concrete data, historical passages, and examples of modern entrepreneurship.
  • Develop timeless habits, principles, and tools that worked six centuries ago and continue to work today.
  • Employ creativity in an everyday context to produce extraordinary results.

Contemporary art curator and writer of the popular newsletter, The Groove, Maria Brito discovered the power of creativity when she transitioned from being an unhappy Harvard-trained corporate lawyer to a thriving entrepreneur and innovator in the art world. After applying the principles in How Creativity Rules the World to her own business, Maria started teaching struggling professionals, ranging from entrepreneurs to artists to CEOs. Proven by her students’ creative successes, Maria will guide you to strike gold with your ideas as well.

There has never been a more crucial time than now to develop your creativity and your ability to innovate. Coming up with original ideas of value is today’s most precious skill.

Pros

Motivating
Realistic
Inspiring

Cons

Bit Dry

By Heather E. Houston

A southern gal without southern sensibilities, my propensity for the nerdier side of life leaves me with many interests and hobbies. When I'm not playing with my littles, I'm creating. There is usually no rhyme or reason. Life strikes me differently than most, which grants me a unique perspective.

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