New Unity Marketplace Revolutionizes AI for Video Game Developers

Jul 5, 2023

Unity Unveils Generative AI Marketplace for Video Game Developers

Summary

Unity has launched a new virtual marketplace within its existing Unity Asset Store, offering generative AI tools and systems for video game developers. The marketplace features a portfolio of generative AI apps from approved third-party developers, such as Replica, Leonardo AI, and Inworld. By providing access to AI solutions, Unity aims to meet the rising demand from game developers for AI tools that enhance non-player character AI.

Introduction

Unity has expanded its Unity Asset Store by introducing a new virtual marketplace dedicated to generative AI tools for video game creators. The marketplace aims to address the increasing demand for AI solutions within the gaming industry. With the addition of generative AI apps from partner companies like Replica, Leonardo AI, and Inworld, Unity aims to provide developers with a reliable platform to access and select AI tools that suit their project requirements.

Main Points

The generative AI marketplace within the Unity Asset Store offers a range of AI tools from 10 partner companies. These tools include visual and video asset generators, AI speech generators, and AI behavior programming tools. Partner companies in the initial lineup include Atlas, Layer AI, Leonardo AI, Polyhive, Zibra AI, LMNT, Replica Studios, Convai, Inworld AI, and Modl.ai.

Unity’s senior vice president, Ralph Hauwert, acknowledges the significant impact of AI on the gaming industry and the growing demand for AI tools from developers. The new marketplace aims to simplify the process of accessing and selecting AI solutions that align with developers’ project needs. Unity is committed to delivering best-in-class AI tools that immediately benefit game creators and empower them to harness the power of AI directly through the Unity Editor.

Apart from the generative AI marketplace, Unity has also introduced other platforms focused on generative AI, such as Unity Sentis and Unity Muse. Sentis allows developers to embed neural networks into games, while Muse employs AI to create game assets. Unity Muse Chat, a generative AI chatbot, is included in the Muse platform to assist with troubleshooting issues.

Conclusion

Unity’s new generative AI marketplace within the Unity Asset Store provides game developers with a curated selection of AI tools and systems. By expanding their offerings to include generative AI apps from third-party developers, Unity aims to meet the growing demand for AI solutions in the gaming industry. With this marketplace, developers can access and select AI tools that best suit their project requirements, enabling them to effectively leverage the power of AI in game development processes. The marketplace is part of Unity’s broader commitment to delivering innovative AI tools that bring immediate value to game creators.

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