The Benefits of Having a CMS for Your Small Business

Feb 16, 2022

To date, the total number of active sites in the world is more than 198 million. According to statistics as of January 2021, there is one active online resource for every 35 people in the world. Considering that just over half of the world’s population has access to the Internet, the numbers are impressive. And despite the social media boom of the last decade, the trend towards more sites remains positive.

We come to the conclusion that the presence of a website for the organization is mandatory. The first and most important step is goal setting and smooth digital transformation. And before deciding on a tool (CMS, individual website, CRM, mobile application, etc.), it is important to determine a business model that will effectively cover the “pains” and priorities of the organization, and only then choose the most preferred. In the case of websites, there are several options, and in today’s article we will consider the classic “fork” for the head of an organization: choose a CMS (Content Management System) or invest in individual website development.

In the last decade in web development cms development company, there has been a massive transition from the simplest online designers to CMS, among the most popular we note WordPress, Joomla, Drupal, 1C-Bitrix. 

Most control systems allow the average user to run an online project with a good visual and technical setup. In this case, the user does not require deep knowledge of HTML.

Availability 

Content management systems can be divided into two “camps”: paid and free (they are open source CMS – for example, Joomla). Large companies choose paid ones, small startups choose free ones. 

Speed and ease of site creation 

If earlier, knowledge of HTML was required to create a site, and the process itself was time-consuming, now the processes are automated and save the user from unnecessary actions – the template is already ready, just add information to it. This significantly reduces the time to create a site on the CMS.

Built-in modules 

The functionality of modern CMS is relatively wide and allows you to equip the resource with numerous elements that make the site more attractive to visitors. If earlier the integration of plugins, forms, media editor into the resource required the efforts of a professional programmer Full-Cycle Product Development, now these “chips” are already built in – it will not be difficult for an inexperienced user to add them. 

CMS Popularity + Fast Launch 

Most of the websites are switching to CMS, the trend continues, WordPress holds the palm here – it accounts for 59% of the CMS.

Convenient and understandable functionality allows you to launch an adequate resource in a matter of days and solve basic business tasks, in addition, the service offers technical support. 

Mobility 

According to statistics, 2 out of 3 search queries are entered through a mobile device; desktop computers have been replaced by capacious and convenient gadgets. That is why it is extremely important that the site has an adaptive or mobile version. The listed CMS automatically adapts the resource for smartphones.

Choose a CMS based on your tasks and capabilities. And remember that there are no completely free solutions, it is important to correctly evaluate which one will provide the maximum opportunity at the lowest cost.

SHARE THIS POST